Leadership Communication

Effective communication is a necessary part of everything you do at home, play, and work. Your ability is dependent on a particular skill set and various competencies that fit the demands of the situation along with organizational abilities, time-management skills, critical thinking, and the ability to make good decisions; being an effective communicator is central to these important activities.

Within Leadership Communication there are several distinct disciplines such as technology, critical listening, intercultural, interpersonal, small group, mass communications, organizational, political, rhetorical, and environmental communication.

Other programs and courses include journalism, film criticism, persuasion, public relations, political science, radio, television, film production, and computer-mediated communication.

Career Opportunities

  • Community relations director
  • Corporate communication director
  • Special events coordinator
  • Health services coordinator
  • Community affairs liaison
  • Information analyst
  • Lobbyist
  • Publication editor
  • Speechwriter
  • Communication consultant
  • Labor relations specialist
  • Military
  • Government contractor

Requirements for the Major

Required Courses – 12 s.h.

  • ACL 1510 Speech Communication (3 s.h.)
  • ACL 3540 Strategic Business and Professional Communication (3 s.h.)
  • ACL 4700 Applied Communication Project (3 s.h.)
  • LSS 3000 Principles of Leadership (3 s.h.)

Elective Courses – Select 18 s.h.

  • ACL 3000 Argumentation and Advocacy (3 s.h.)
  • ACL 3400 Theories and Techniques of Effective Listening (3 s.h.)
  • ACL 3600 Exploring Cross-Cultural Communication (3 s.h.)
  • ACL 3700 Results-Oriented Persuasion (3 s.h.)
  • ACL 3710 Effective Interpersonal Communication (3 s.h.)
  • ACL 3750 Small Group Communication Skills (3 s.h.)
  • ACL 3900 Collaborative Conflict Management (3 s.h.)
  • LSS 3250 Theories and Techniques of Leadership (3 s.h.)
  • LSS 3400 Issues in Contemporary Leadership (3 s.h.)
  • LSS 3750 Future-Oriented Leadership (3 s.h.)

The following MSL courses are offered on campus. Students with prior military service, who are active duty or are enrolled in the MU Green-to-Gold program, can earn up to 6 credit hours for work experience and/or course completion.

  • MSL 1010 Intro to the Army and Critical Thinking (1 s.h.)
  • MSL 1020 Intro to Tactical Leadership (1 s.h.)
  • MSL 2010 Leadership and Decision Making (2 s.h.)
  • MSL 2020 Foundations of Tactical Leadership (2 s.h.)

A student cannot double major in Leadership Communication and Applied Communication with a concentration in one of the concentrations – public communication, organizational communication & Leadership, health communication – to complete a Bachelor of Science degree.

Elective courses in one concentration for the Applied Communication Bachelor of Science degree and the online Leadership Communication major or minor may not be used to meet the requirements for another Applied Communication concentration, major, or minor.

Requirements for the Minor

A minor consists of 18 s.h. with at least 9 s.h. with the ACL designator.

Writing-enrichment course: ACL 3600

With approval from the academic advisor, department school dean, and provost, comparable or substitute courses may be used to fulfill major and minor requirements for the Bachelor of Science degree in Applied Communication and the online Leadership Communication major.

Program Faculty & Staff

John Edwards, Associate Professor of Applied Communication

Dr. John W. Edwards II

Associate Professor of Applied Communication
(910) 630-7409
Brenda Mitchell, Instructor of Applied Communication & Debate/Forensics Coach

Brenda Mitchell

Instructor of Applied Communication
(910) 630-7653
Kevin Swift, Chair, Department of Mass Communications

Dr. Kevin Swift

Chair, Mass Communications
(910) 630-7066
Bill Watt, Professor of Speech and Chair, Department of Applied Communication

Dr. Bill Watt

Chair, Applied Communication
(910) 630-7191
Andrew Ziegler, Jr., Professor of Political Science; Director of the Tally Center for Leadership Development

Dr. Andrew Ziegler, Jr.

Chair, Political Science
(910) 630-7488
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