Sports Media

Alumnus Steve Driggers conducts an interview on the football field

Degrees Available

Bachelor of Arts (B.A.) and Bachelor of Science (B.S.) in Mass Communications with a concentration in Sports Media


Major Requirements

The Mass Communications major with a concentration in Sports Media consists of 58 s.h. distributed as follows:

Requirements for the Bachelor of Arts Degree

  • Nine credit hours not taken in the general education core from any of the following areas: ENG, PHI, PSC, REL, ART, HIS, MUS, THE, or any foreign language course.

Requirements for the Bachelor of Science Degree

  • Nine credit hours not taken in the general education core from any of the following areas: CSC, PSC, PSY, BUS, ECO, MAT, SCI, or MKT.

Required Core Courses

  • COM 1050 Introduction to Mass Communications (3 s.h.)
  • COM 2570 Writing for Mass Communications Media I (3 s.h.)
  • COM 2600 Radio Practicum
  • COM 2800 Mass Communications Theory (3 s.h.)
  • COM 3110 Mass Communications Law (3 s.h.)
  • COM 3120 Ethics in Mass Media and Society (3 s.h.)
  • COM 4700 Senior Seminar (1 s.h.)
  • SOC 3320 Methods of Social Research (3 s.h.)* (or any approved research methods course)
  • One upper-level ACL course (3 s.h.)

Sports Media Courses

  • SMA 1010 Introduction to Sport Management (3 s.h.)
  • SMA 3220 Event/Facility Management (3 s.h.)
  • SMA 4230 Sport Sales and Promotions (3 s.h.)

Sports Media Electives

Select three courses (9 s.h.) from the following:

  • Nine semester hours of approved SMA electives

Communication Electives

Select two courses (6 s.h.) from the following which can include, but are not limited to:

  • COM 3020 Basic Radio Production (3 s.h.)
  • COM 3040 HDTV Editing/Independent Film Production (3 s.h.)
  • COM 3050 Production (3 s.h.)
  • COM 3060 Computer Generated Graphics and Animation (3 s.h.)
  • COM 3210 Independent Video Production (3 s.h.)
  • COM 3310 Advertising Production (3 s.h.)
  • COM 3350 Public Relations (3 s.h.)
  • COM 3640 Cinema Appreciation (3 s.h.)
  • COM 3660 Performance for the Camera (3 s.h.)
  • COM 4060 Advanced Computer Animation (3 s.h.) or COM 4410 Advanced Web Page Design (3 s.h.)

Minor Requirements

The Sports Media minor consists of 21 s.h. distributed as follows:

  • COM 1050 Introduction to Mass Communications (3 s.h.)
  • COM 2570 Writing for Mass Communications Media I (3 s.h.)
  • COM 3110 Mass Communications Law (3 s.h.)
  • SMA 1010 Introduction to Sport Management (3 s.h.)
  • SMA 3220 Event/Facility Management (3 s.h.)
  • One approved SMA Elective (3 s.h.)
  • One approved COM Elective (3 s.h.)

Contact the Mass Communications Program

Dr. Kevin Swift

Kevin Swift, Ph.D.

Chair, Communication; Associate Professor of Mass Communications
(910) 630-7066
Trustees 272A
Dr. Kevin Swift
Kevin Swift, Ph.D.

Chair, Communication; Associate Professor of Mass Communications

B.A., Westminster College; M.A., Duquesne University; Ph.D., University of Maryland at College Park

Bio:

Dr. Swift earned his Ph.D. from the University of Maryland at College Park in Journalism and Public Communication. Kevin is a veteran of broadcast news in many capacities. He worked as a writer/producer and reporter for several TV and radio stations in the Youngstown, Ohio and Pittsburgh, Pa. area (WBZY, WKBN, WTAE and several cable stations). He also served as an anchor/reporter for the award winning news team at WVLK News in Lexington, Ky. Swift has worked extensively as a voice over artist for organizations such as The Red Cross, NPR/Health Beat, Ford and hundreds of local TV and radio spots. Before joining the faculty at Methodist University, Kevin taught at Catholic University, the University of Maryland and Missouri State University. His research interests include FCC policy and media literacy.

(910) 630-7066
Trustees 272A