Influencer & Interactive Media
The Influencer and Interactive Media minor at Methodist University offers students across all majors the opportunity to develop practical, creative, and ethical skills in digital influence, user experience, and interactive media. Courses emphasize hands-on learning, critical analysis, and real-world application across fields such as communication, media, design, and technology. The minor is designed to be accessible to students from any discipline, preparing graduates for careers in digital content creation, social media strategy, UX design, and interactive storytelling.
Common Career Paths
Some of the top jobs for those with an Influencer & Interactive Media educational background include Digital Marketing Specialist, Digital Marketing Manager, Corporate Communications Strategist, Media Relations Manager, and so much more. For more details, see Careers in Influencer & Interactive Media.
Common Salary Ranges for Graduates
As mentioned above, there’s a long list of career opportunities for those with an educational background in Influencer & Interactive Media. GlassDoor reports the average annual salary for the following positions (which may require additional education):
- Digital Marketing Specialist – $50,000 (Entry-Level)
- Digital Marketing Manager – $70,000 (With Experience)
- Corporate Communications Strategist – $73,000 (Entry-Level)
- Media Relations Manager – $74,000 (With Experience)
Average Tuition Cost
The average cost for an incoming residential freshman to attend MU is less than $18,000 – similar to the cost of attending one of the big-box public schools, but with the enhanced value of a highly-regarded private school with a 12:1 student-to-faculty ratio.
While tuition varies, depending on a student’s financial aid package, it’s important to know that the average financial award for an incoming residential freshman at MU is more than $34,000.
Financial Aid & Scholarships
More than 97% of MU students receive some form of financial aid, with the University offering more than $24 million annually to students for scholarships. If a student is active military, family of active military, or a veteran, they may also qualify for MU’s military education benefits.
Interested in Methodist University’s Influencer & Interactive Media minor?
If you have questions, reach out to Dr. Steven Corbett using the contact info at the bottom of the page. If you’re ready to apply today, visit the link below!
Minor Requirements
The minor in Influencer & Interactive Media consists of 18 credits, distributed as follows:
| AGD 1000 Design Production (3) OR ART 3010 Photographic Media I (3) | CME 2700 Going Viral & Growth Hacking (3) |
| CME 1700 Introduction to Digital Marketing (3) | CME 3080 Social and Interactive Media (3) OR MKT 3400 Social Media Marketing (3) |
| CME 2200 UX I: Understanding User Experience (3) | CME 3200 UX II: Building Compelling User Experiences (3) |
This minor is offered online through a consortium of accredited colleges and universities. All courses within the program are delivered by faculty employed by partner institutions in the consortium, with technology and administrative support provided by Rize Education. Oversight of courses offered through the consortium are reviewed and approved by Methodist University. Students register through Methodist University and receive academic credit from Methodist University.
Frequently Asked Questions
- Online-First: This program is built to ensure that its online classes are not merely attempting to recreate the in-person experience, but truly leverage the strengths of online learning. Students are able to enjoy the flexibility of remote coursework and engage with students at other leading institutions, bolstering their professional networks for the future.
- Hands-On Learning: The program emphasizes practical experience through projects, simulations, and internships. Students work on real-world digital marketing campaigns, gaining valuable experience and building a strong portfolio.
- Industry Certifications: Upon completion, students will earn certifications from industry leaders like Hubspot and Google. These certifications validate students’ expertise in digital marketing tools and techniques, giving them a competitive edge in the job market.
- Students interested in careers in digital marketing, social media, or SEO.
- Students who want to work in marketing agencies or corporate marketing departments.
- Students who are interested in pursuing graduate education in marketing or business administration.
- Students who want to develop strong data analytics skills to inform marketing decisions.
The skills gained in this program are highly transferable. Students can apply their knowledge to roles in public relations, business development, sales, and project management.
- Students who seek to pursue graduate degrees should ensure they complete the prerequisites for those programs. For example, MBA programs often have additional requirements in business or management coursework.
- Similarly, students should ensure they are completing their prerequisites for those programs. As a common example, students interested in a Masterʼs in Digital Marketing or Business Administration should complete at least the following:
- one year of Marketing
- one semester of Digital Marketing
- one semester of Business Analytics
- Students may also benefit from additional study in areas such as data science, business communication, or economics, depending on their interests.
Contact
Steven Corbett, Ph.D.
